With the number of smartphone and tablet users rapidly increasing, mobile-friendly websites are now becoming a necessity for businesses. A website that is not mobile-friendly alienates a large percentage of your prospective customers. This is why website owners need to keep in mind that most people use their smartphones to access the internet.
Building a mobile-friendly website will not only aid in the growth of your business but will also be crucial in expanding your reach and converting your leads. In this blog, we will discuss certain steps you can take to make your website more mobile-friendly and easily accessible.
Create a Responsive Website
A responsive website is one that has been designed to adapt to the screen size of the device it is being viewed on. This means that whether a visitor is browsing your site on a desktop computer, a tablet, or a smartphone, they will be able to see it perfectly.
There are a few things you can do to make sure your website is responsive. First, use a responsive design framework, like Bootstrap, which will give you a solid foundation to build your site. Second, use responsive images. This means using images that are the right size for the device they are being viewed on. Third, use media queries. This refers to a CSS technique that allows you to change the styles of your website based on the width of the screen.
By following these tips, you can be sure that your site will look great no matter what device it is being viewed on.
Take Website Speed into Consideration
A slow website can be frustrating for users and may even lead them to abandon the site altogether. There are a few things you can do to improve website speed, including optimizing images and using a content delivery network.
Make the Web Design Simple
Keeping the design simple is a good way to optimize your website and improve user experience. Mobile users are often looking for quick, straightforward answers that don't require them to wade through complex graphics or text. Using large, easy-to-read fonts can also make it easier for users to find the information they want. Finally, make sure your buttons and links are the right sizes so that they can be easily seen and clicked on when viewed through the small screen.
Avoid Text-Blocking Ads
One way to make your website more mobile-friendly is to forbid text-blocking ads. These are the ads that pop up and block the content of the page, making it difficult to read. Not only are they annoying, but they can also make it challenging to navigate your website on a mobile device. Allowing these ads will only result in a higher bounce rate and less traffic to your website.
Minimize Using Flash
If you're looking to make your website more mobile-friendly, one of the first things you should avoid is using flash. Flash can increase your website load time and also make it more difficult to view on smaller screens. Instead, try to use HTML5 or other mobile-friendly technologies.
To make your website mobile-friendly, you need to look at the site from the user's perspective. This can often be easier said than done, which is why the Blue42 team is here to offer our expertise. Contact us to learn more about how we can help you grow.
Blue42.